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India : Stoles & scarves maker Shingora goes online , January 31st, 2015

Shingora Textiles, a Ludhiana based scarves and stoles producer said it has launched an online portal to market its products in the Indian as well as global markets.

Through this initiative, Shingora aims to reach consumers across India as well as across the whole world and also diversify and grow.

Shingora will offer home delivery service in India and outside, while shipping will be free in India.

Alongside, it is also in talks with other ecommerce websites to sell its textile products through them.

Shingora currently exports its products to Belgium, Switzerland, Germany, Austria and Japan with sales outside India accounting for 20 per cent of overall sales.

It has also planned a marketing campaign on social media sites like Facebook and Pininterest to promote its online portal. (AR)

Fibre2fashion News Desk - India